LuxeIndonesia Travel is a Bali-based luxury travel company specialising in tailor-made journeys and exclusive travel experiences across Indonesia. With a focus on curated, high-end itineraries, the brand caters to discerning travellers seeking personalised access to the country’s most distinctive destinations and experiences.
Scope of Work:
LuxeIndonesia Travel relied heavily on OTAs, with limited volume coming through direct bookings. The website lacked a structured SEO strategy, leaving the brand underrepresented in both traditional search and AI-powered discovery environments. A stronger digital foundation was needed to improve visibility, credibility, and direct booking performance.
Client’s Name:
LuxeIndonesia Travel
Type of company:
Luxury travel agent
We have been working with LuxeIndonesia Travel since April 2025, optimising site structure, content, and technical SEO while strengthening external signals to improve search and AI visibility. A GEO-focused strategy was implemented to build the brand's credibility and authority in the luxury travel sector, including securing brand mentions across relevant third-party platforms and auditing backlinks to protect the website's reputation. Key pages were refined for GEO relevance, helping AI platforms such as ChatGPT, Gemini, and Perplexity more readily recognise and cite LuxeIndonesia as a trusted source, with performance tracked continuously using Otterly.
Direct Bookings
Total Keywords Ranking
Organic Sessions
New Users from AI Platforms
AI Sessions
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